Posted by Manuel Viloria on 01 Mar 2008 | Tagged as: Marketing
Companies are increasingly turning to the web. Perhaps they now see the blog explosion, or the favorite online haunts of consumers, or even the looming certainty that internet content is being pushed even to people who do not have regular internet access via their computers.
Yes, I'm talking about the growing cell phone crowd. You've seen [...]
Posted by Manuel Viloria on 17 Feb 2008 | Tagged as: Marketing
Do videos and advertising mix? In other words, will online videos help you in terms of increasing your sales, driving traffic to your different web sites or affiliate offers, or by increasing your advertising revenues?
Recent developments in the internet marketing arena are showing mixed results. Check these out...
Posted by Manuel Viloria on 27 Dec 2007 | Tagged as: Marketing
Stealth Market Testing involves checking how your target market will react to your product offering, without making it obvious that you are actually subjecting them to a market test. You won't find the usual surveys (that makes it too obvious, right?). Instead, you'll find something else that's hidden in plain sight....
Posted by Manuel Viloria on 08 Nov 2007 | Tagged as: Marketing
What makes a successful viral video marketing campaign? Don't look now but Charles Trippy launches Viral Video Fever, a 3-volume instructional DVD set on what it takes to succeed in the increasingly all-video world of viral marketing.
Posted by Manuel Viloria on 28 Oct 2007 | Tagged as: Marketing
With the recent pagerank drops, people are wondering what to do with Text Link Ads. It looks like those links which do not have the "nofollow" tag are affecting the "proper" assignment of PR juice. Given the penalties for this manipulation of PR, some site owners have even decided to stop displaying text link advertisements [...]
Posted by Manuel Viloria on 11 Oct 2007 | Tagged as: Marketing
Have you heard of Frank Sousa and Mike Morgan's Viral Cash Cow? It's a way of making it easier for people to rebrand your PDF ebooks, so that they can give it away to other people. And this will drive traffic to your site because of the magic of viral marketing. Or does it, really?
Posted by Manuel Viloria on 04 Oct 2007 | Tagged as: Marketing
Have you heard about the Internet Marketing Myth? Russell Bronson believes that a lot of people mistakenly look at internet marketing as a business. It is not. Rather, it is just a channel or a way of gathering customers for your business.
Russell also reveals the other side of IM in the free report The Internet [...]
Posted by Manuel Viloria on 03 Oct 2007 | Tagged as: Marketing
My friend asked me what domain name she should get, and got into a discussion about branding oneself online. Should your domain name be your company name or your own name? Your formal name, nickname, current name, or maiden name?
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