Are you trying to make money online with AdSense? Have you seen a drastic drop in your AdSense earnings over the past few months? Are you despairing and losing hope and wondering if the financial crisis is driving away advertisers and frittering away your online earnings?

Well, let me tell you the story about the four-figure AdSense earner...

He is Marhgil Macuha, and he reports in his Make Money Online Philippines blog over at Macuha.com the various reasons for his recent blog hiatus. He got married recently and had gotten quite busy that not a few bloggers have wondered what had become of him.

In one of his early 2009 blog posts (Macuha.Com’s Second Year At A Glance), he reports:

...and finally, I am now a 4-digit Adsense income earner (that’s in USD!).

I assume he's now finally earning at least US$1,000 a month thanks to AdSense. I'm further assuming that's from three blogs. Why exactly is this amazing?

While 2007 saw the rise of regular blogs earning around $300 ~ $400 each month in AdSense dollars, these levels dropped to sub-$100 a month levels per blog in 2008 (or drops of anywhere from 20% to 60%). No, these figures do not apply to all blogs, but that's what my bubwits report from the field.

In the case of Marhgil, however, it appears that his blogs' AdSense performance has been recession-resistant. No, not recession-proof, but he has managed to write about topics that attract enough visitors to more or less offset the decline in AdSense earnings seen even by prolific bloggers (such as Leo, the Entrepinoy) who publish relevant content.

(To The Niche Bloggers: Yes, there is hope. Persevere like Marhgil Macuha and never give up! Notice how he used the "finally"? There's a not-so-hidden lesson in there...)

Marhgil's blogs also go against the popular advice regarding the number of ads to show (i.e., "fewer AdSense ads = higher online income"), because his site is filled with ads.

He has a horizontal ad link near the top, a Google search box, a 728 leaderboard, and a vertical links unit at the top of the right sidebar. When you visit a particular blog post, you'll also find a 336 ad box above his blog post title, another vertical ad link unit in the upper lefthand corner of the actual blog post (under the blog post title), and another 336 ad between the bottom of his blog post and the comments section.

I once asked him if he tried reducing the number of ads to see if he will earn more money online. He hasn't tried this because he does not want to risk seeing a drop in his advertising revenues. Well, now that he has finally reached at least $1,000/month I suppose he will all the more not try reducing the number of ads he displays in his sites.

Sure, some regular readers may wish Marhgil had fewer ads. But they still keep coming back to read his blog anyway. Yes, he breaks a lot of guru blogging "rules" but readers keep returning to his site. :-)

So, how does Marhgil wildly succeed with AdSense? He chooses his blog topics well.

This is what profitable AdSense boils down to: Write about topics that people (whom advertisers care about) will want to read online, while getting tons of traffic from the search engines (SEO organic traffic thanks to well-earned backlinks).

If you want more details, Marghil Macuha is offering a free download (as in, you can hide your credit card now) of his and Zigfred Diaz' The Guerilla Blogger's Ebook. Pages 7 to 16 give juicy, AdSense profit-boosting details. So check it out today!

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"The Four-Figure AdSense Earner"
First Posted: January 8, 2009 | Filed in: Make Money Online

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