Want more traffic for your site? You can attract more people if you provide different translations of your site. And the best part is, you can do this easily with the help of a Wordpress plugin.

Check out Angsuman's Translator Plugin Pro for Wordpress 2.x Blogs, and be prepared to easily get machine translations of your page in thirteen languages: German, Spanish, Russian, Arabic, Dutch, Swedish, Greek, French, Italian, Portuguese, Japanese, Korean and Chinese.

(What, no Filipino / Tagalog?) :-)

More languages, more pages = more opportunities to be listed in non-English search engines.

Just be careful, though: Machine translations have a way of sounding hilarious. Perhaps it would be better if you could team up with someone who actually speaks the language.

I wonder if people in multi-cultural work environments (or schools!) will have an advantage in this field.

Here's a story about the power of language:

Whenever I used to enter a subdivision, the gate security guards would always stop me and ask whom I was planning to visit, and what the purpose of my visit was.

Those same guards would ask me the same question, at about the same time, everyday. Yes, I was visiting someone every day. And yes, I was stopped at the gate and made to wait for about 15 minutes while they checked if I was still welcome.

Anyway, I quickly grew bored with this routine and simply decided to observe those guards. I noticed they spoke in Ilocano, which is a dialect in northern Philippines.

So, I asked my friends in school who could speak Ilocano, and the following day...

Guard: What's the purpose of your visit?

Me: Manong, mapan agarem! (Sir, I'm going a-courting!)

Guard (smiles): Wen, Lakay! (Sure, Elder Sir!)

And from that day onwards, those guards would quickly wave me in, and the former 15-minute wait at the gate turned to just 5 seconds.

So yes, language does have an impact on people in the real world. Looks like the same is true in the search engine world of the internet.


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