How To Rank High in the Search Engines
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After observing the developments in the Isulong Seoph contest, you will discover the secret to ranking high in the search engines.
No, it’s not having loads of content, or having a keyword-rich domain name. It’s having backlinks. Lots of backlinks.
Backlinks are clickable links found on other sites, which lead to your site. These can be one-way (meaning your site does not link back to those sites), or two-way (meaning your site has a reciprocal link back to the other site).
Don’t be surprised if you see a one-page site outrank a 100-page site on the same subject matter. It just so happened that the one-pager has a lot of incoming links from sites which search engines deem credible.
Sure, go ahead and write all your articles, upload your podcasting mp3 files, spread your viral marketing videos. Just remember to work on increasing your site’s backlinks.
And how do you get backlinks from authority sites?
1. Write and submit articles to article directories (i.e., EzineArticles.com), and make sure your “About The Writer” box in those articles contains a link back to your site.
2. Publish web pages that contain information (usually in a numbered list form) that others will want to Digg or link to.
3. Participate in active discussion boards online, post informative replies, and (if the online forum rules allow it) include a link to your site in your post’s signature.
4. Leave insightful and on-topic comments in popular blogs. Join the blogal, I mean, global conversation.
5. Ask yourself: “What kind of information would I link to?” Then build a web site that offers that kind of information.
Try these five tips today, and see your web site climb up the search engine results!
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"How To Rank High in the Search Engines"
First Posted: July 3, 2006 | Filed in: Web Traffic
ok i am amazed by how much you know about online marketing. Very impressive.
Hi! Thank you for the kind words. I still have a LOT to learn, though, because I haven’t figured out how those internet marketing gurus are making millions of pesos online.
Then again, neither have I figured out why those millionaire gurus seem to be working so hard online. I mean, when do they get to enjoy the fruits of their labor?