Easy Video Player
743 words |
Josh Bartlett launches Easy Video Player (EVP), offered as your new tool in Video Marketing 2.0, to help you make money online. Before you go and ditch your old video player, let's review some of the features of EVP...
The usual video players allow you to display streaming video on your web site. That's about it. Some may make use of auto-redirects (such as in Camtasia-powered videos), but otherwise the goal is simple: show a video online.
With Easy Video Player, you can now do the following things aside from autoredirect:
- You can display opt-in forms at the end of the video, right there in the video box.
What kinds of videos does Easy Video Player Support?
From the EVP video example, the blog entry I saw made use of FlowPlayer. The supported video format are FLV, H.264, and MP4.
For more info, please see FlowPlayer Technical Facts.
Is it worth getting Easy Video Player?
To make the most out of using EVP, you need to have the following first:
- WordPress blog, hosted in a domain that you own
- Amazon S3 account
- Autoresponder account (i.e., Aweber)
- Autoresponder series (at least two follow-up messages)
- At least two videos (format: FLV, H.264, MP4)
- High speed internet broadband connection
Can I Survive Without Easy Video Player?
Yes, you can. You'll just need to take extra steps:
- Log into your Amazon S3 account.
- Upload your video. (Alternatively, you can use a WordPress plugin to upload the video from within your WordPress blog while you're writing a blog post, directly to your Amazon S3 account.)
- Use the FlowPlayer WordPress plugin to properly display the video inside your blog post.
- Copy/paste your opt-in HTML code beside or below your embedded video, because you won't be able to easily make the opt-in boxes appear right inside the video box.
- To secure videos or protect your bandwidth, you will need to log into your Amazon S3 account and adjust the permission settings of your files, and then use the S3 Flow Shield plugin.
In other words, if you're not feeling that technically-oriented, or your webmaster, programmer, or virtual assistant is feeling a little under the weather, you can save time with Easy Video Player.
Professional Video Marketing Tools
Now here's something that internet marketers will want to watch closely. The Easy Video Player allows you to make use of the built-in tracking tool that reveals to you:
- Traffic Source - Where did your visitors come from.
- Views and Plays - How many times people viewed or played your videos. Easily see which of your videos are popular. Now you know why I wrote earlier that you need to have at least two videos to make the most out of EVP.
- Sales and Conversions - Sounds like Google Analytics, right? You can see how many people moved from your video, to your order page, and how many people actually bought your product.
- Embed Call To Action Buttons - Yes, right there inside the video box. So while people are staring at the video, they will easily see your call to action (i.e., opt-in, buy now, call us)
Another Easy Video Player Tip...
Please do not rely only on EVP. Take the time to use other parts of spaces of your webpage. The embedded call to action buttons is a fantastic feature, but what if your viewers don't watch the entire video? What if they don't even see those call to action buttons?
It will help if you test these assumptions in your video marketing campaigns.
For example, use a different opt-in code for the sign-up form inside the video box, and another code for the sign-up form outside the video box.
That way you can easily see which method is more effective for your own website.
In the end, have fun with Easy Video Player (http://www.EasyVideoPlayer.com)! Here's wishing you success in your video marketing campaigns. 
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"Easy Video Player"
First Posted: January 11, 2010 | Filed in: Make Money Online
I have used easy video player and it worked very well for me, I have been doing alot of video marketing and I found this to be a very powerful tool, thank you!
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Hi Manuel,
Thank you for a well written post about EasyVideoPlayer. I'm in the beginning of my video marketing career. So I wanted to give this tool a chance. I've read a lot about it and the feedback is very positive. So why not.
The features that attracted me best were the enhanced track capabilities and the possibility to embed calls to action directly into the video. That makes so much easier the step from passive watching to the action I want the watcher will take.
It is a good point when you write "Please do not rely only on EVP". As all the other tools EVP is only part of a bigger marketing strategy we must plan in order to succeed.
All the best
Estani
Thanks, Estani! Have fun with video marketing, and I'm confident you will reap success.
Great review Manuel!
I bought the software after read it and Easy Video Player was the best investment that I made in my business.
I tried several solutions to protect the content and bandwidth of my membership site and the Easy Video Player is the most easy tool that I use.
But there's a lot of cool features that I'll try.
Thank you Manuel!
Best regards,
Rogerio Job
I mistakenly put an affiliate link as my website in the previous comment ( Affiliate marketer or not?
)
Sorry about that.
Here is my question again:
I really need your help with embedding the easy video player code on my wordpress posts. For some reason it doesn't work inside blog posts. Do you have any idea?
Thanks,
Jack
@Rogerio - Glad to know you like EVP
@Jack - No problem, Jack.
Try changing your WordPress theme to something basic (i.e., Kubrick default). If you're able to embed the easy video player code in your WordPress posts, that means your other WP theme has issues.
Also, please check if you're using the WordPress visual editor or the HTML editor.
Jack,
One thing I have found that solves problems for me within wordpress is that in the html view I enclose all the easyvideo player code in its own div.
Seems to have got rid of any problems I encountered
Jack
would like to see an upgraded report I have had troubles installing it, getting the redirect to work, having the buttons work ( will not save any changes )and i think what is more of a pain now as of this writing they are not taking and more help desk tickets you cannot contact them
regards Russell
Hi Manuel, (and everybody)
Josh Bartlett here, the creator of Easy Video Player. Thank you for taking the time to write about Easy Video Player.
I enjoyed reading the post.
Just to address a few comments above for your readers:
1) If you have problems with the video playing in your Wordpress blog, 99.9% of the time one of the following will help:
A) Ensure you paste the code into the html view in Wordpress. (Do NOT switch back to design view after, every time you switch WP modifies the code slightly automatically, so make sure pasting the code into the HTML view is the last thing you do within the post)
B) Check this link and follow the instructions: http://webactix.zendesk.com/entries/130198-faq-why-don-t-my-videos-play-in-wordpress
Either of those will nearly 100% solve any problems with using EVP with Wordpress. issues are however, very rare.
2) Russell, Thank you for taking the time to comment on your experience but we have a very helpful support staff which can be contacted via our support desk, support email or the support tab in the members area. We reply to everyone within 24 to 48 hrs. If you are having all of those problems (Certainly not something we see often) then the first thing that you should do is check you have the latest version. (By clicking your settings tab in EVP) Then, if you still have problems, simply contact us and one of our technical guys will get it working for you within 48hrs.
As with any software, 1 out of 100 users will have some sort of issue. Its just the way it is. We work VERY hard to make sure we help these people as much as humanly possible and there are some great comments about our exceptional service that you can find online.
After our initial launch we did experience delays getting back to everyone but this was quickly resolved as we grew our support team. With any product that grows so rapidly (we grew to thousands of users overnight when we launched) it is quite understandable to have a few initial delays and kinks to iron out.
We have done everything we can to make sure these are now ironed out but also that we provide over the top support. (Our team do not work on copy and paste answers but will go as far as installing for you, troubleshooting your set up and more.. Its all part of the service)
I suggest making sure you are using the latest version and contact support through the above channels and you will receive a personal reply within 24 to 48hrs if you have any problems.
Thanks again Manuel for commenting on Easy Video Player on your blog. It has been a pleasure to work on something that is changing how we all work with video and I am dedicated to changing the way we use video in our marketing by making sure we keep coming up with cool features for EVP. (Free upgrades are just around the corner for everyone!)
Thank you all for the positive comments. Hearing so many users say that it has improved their business, made them more money or has been one of the best investments they have made, has been wonderful.
Stay tuned for exciting times ahead.
Congratulations on the blog Manuel.
Thanks, Josh!
I'm certain that with Easy Video Player, more people will be motivated to try online video marketing.
Great review Manuel!
I have used easy video player and it worked very well for me