
Carl Ocab's Ghostwriter
1483 words | Last Updated: January 13, 2009 |
Carl Ocab won the distinction of being among the Top Ten Emerging Influential Blogs of 2007. It's probably because of the posts which were unbelievably well written... for a 13-year old. So, who really wrote those posts?
When I first read the posts at CarlOcab.com (Make Money Online With A 13-Year Old), I skeptically imagined: "Naa... there's no way a young teener is behind this. There has definitely got to be some pretty heavy ghostwriting involved here."
I didn't think much about it at that time. Afterall, if whoever is behind the site is able to make it succeed, then good for him or her.
Anyway, Carl wins in the TTEIB for 2007, and then recently people have been blogging about the possible identity of the true writer. Could it be Carl's father, Alan Ocab?
From Noemi Dado's Ethical Blogging:
What infuriates me is when a parent uses their minor child to create a blog and misrepresent some facts!
...
First of all, what kind of values is the parent instilling to the child that fudging the truth is OK?
Secondly, what happens to the child? The child grows up confused and cannot meet people’s unrealistic expectations. The truth will come out sooner or later.
What next?
And from Andrew Dela Serna's Making Money At Home Through Your 13-Year Old Child:
When and if his cover is blown by the blogosphere and, God forbid, the media, only he will end up as the major casualty. How can he protect himself? How can he handle all the negative press? When all the damage is done, how can he move on? Those questions are among the reasons why I held back in exposing this story a long time ago. So I let the status quo continue. But Noemi’s right. If we do continue to keep our silence we become a part of the conspiracy
(I don't quite get Noemi's reaction to Jomar Hilario's (?) statement about the child writing the blog. But anyway...)
I got in touch with Carl and Alan and asked them who wrote those posts at CarlOcab.com, and they separately replied that the posts were written by Carl. No ghostwriting involved.
When I was 13, I hardly wrote. And while I'm still struggling with the thought that a teenager writes that well (and even better than a number of much older folks, myself included), I'm left with the fact that there is no evidence that suggests Carl did not write those posts.
So, Carl, keep up the good work and the great writing! It's good to see young people make their mark using the written word. May you help inspire more Filipinos to blog profitably.
UPDATES:
Connie Veneracion: Disclosure policies, Carlocab and blogging ethics:
Why should the blog of a child serving as a mouthpiece of the father, if it were indeed true, be less ethical than those of bloggers serving as mouthpieces for business entities, for instance, when they blog about products being promoted by PR companies, in exchange for free dinner, drinks, “being seen” and benefiting from the subsequent rounds of “link love”?
According to Google's cached copy (Aug 14, 1am gmt+0800), Noemi Lardizabal-Dado appears in the list of Section Editors of the Pinoy Moms Network.
Abe Olandres meets the Kid Blogger:
I believe the father and the son has a good relationship. I couldn’t remember talking with my dad about serious stuff around Carl’s age. I don’t think Carl is being forced to go into internet marketing/problogging by his father (we’ll he has access to his dad’s credit card, that’s for sure). The kid had other previous interests in sports, music and even girls. That being said, I don’t believe there was any issue of exploitation whatsoever.
Connie Veneracion believes that sometimes, defense is not enough:
But if adults attack my kids, in any way, even in the guise of protecting them, there will be no IFs. I won’t be on the defensive. I’d attack the attackers and let spill their blood. In short, offense is the better way to go.
...
The biggest irony is that the most judgmental of people, and the noisiest of the lot, are those who fancy themselves to be some sort of moral guardians. It’s just too tempting to ask who the heck assigned the role to them.
The BLOGMeister: My thoughts on the Carlocab issue...
I agree on the stand of the Connie regarding the criticisms made by Mr. Dela Serna, Noemi and all of their cohorts. The problem of those detractors is that they are afraid of the other bloggers. They only want those in their "circle" to be famous. They want to be the ones setting standards. It has been proven through time that these so called "bloggers" would not accept anything if it does not meet their standards.
LATtex wonders: Do I have to worry about a mafia in the Philippines?
Do I have to worry when, say, five years from now my daughter launches a blog when she is 7 years old and her English appears impeccable, which isn't far from impossible because she exhibits a very good command at the language at merely 2 and a half years old?
Gibbs Cadiz reads Jayvee Fernandez, then points down and says: Misrepresents, my foot
So soon after that dust-up about whether the 13-year-old CarlOcab is really responsible for his remarkably grown-up blog (about which I have my own thoughts, but they're for a later post), Jayvee Fernandez has stirred up another fracas with his accusation that someone was "misrepresenting" the "treasure" that is the Philippine blogosphere in a talk with "industry experts:"
Connie Veneracion (Manila Standard Today): Will Internet TV usher in a new era?
If you have a twisted sense of humor, you can almost say that the blogging community developed its own Lifestyle section that strongly echoed the culture of mainstream media. To a certain extent, it is almost as if Web logs have ceased to be an alternative medium because bloggers have entered the mainstream culture. And they won’t even dare criticize traditional media today lest they lose the chance, no matter how small, of getting mentioned in the newspaper or getting invited to appear in some TV show. It just seems so ironic that these bloggers like to call themselves “publishers in the new media.” New media? Give me a break.
The good news is that, at this point, this is just a small group of bloggers that I am talking about—although they work hard at representing themselves to be influential. The bad news is just how many, especially among the younger set, want to join their ranks.
Aug 16: Noemi Lardizabal-Dado no longer appears among the Pinoy Moms Network Section Editors. Dine Racoma says in the Pinoy Big Brother (Pinoy Blogosphere Edition):
And to the mothers in Pinoy Moms Network, even if for a while I struggled and thought of taking leave, let me assure you that I will continue and hold on to my place as editor of the parenting section. Let us continue to share our mommy thoughts and experiences, and proclaim to the world the beauty of the Filipina, in heart and in deed.
(The Carl Ocab - Ethical Blogging domino effect continues...)
BOTTOMLINE: I'm still waiting for proof from the accuser(s). Preferably, proof collected before the blog-post-that-started-it-all was written. Now if there's no proof forthcoming... Oh well. At least now I know better.

Free Trial: How To Accept Online Payments For Your Downloadable Ebooks.
Secure Digital eCommerce Service - Get your Free Lifetime Basic Account today.
Find out how you can make this work for YOU. Fast and Simple.
"Carl Ocab's Ghostwriter"
First Posted: August 11, 2007 | Filed in: General

The Marcoses said they did not plunder the Philippines, Erap says, too. Oh yes, there is no evidence. And Filipinos are indeed intelligent.
Interesting analogy you have there, Dine. Interesting. And most revealing. Thanks for sharing!
Hi Sir Manuel,
Thanks for the time doing the video review. Your daughter gave me some smile, playing around while you're do something serious.
heh
I'm very thankful because your review was on another point. Not like Noemi and Alleba. That, like what you said. They pointed out that my blog was by my dad. Which is actually. not.
And yes, if there's a Thilak, David, Paris and Jessica from other countries, Then Philippines should have their own too
Carl Ocab
Thanks
Carl
Hi Carl,
I was thinking of redoing the video, but my daughter's behavior gave it a different dynamism. Mahirap na kasi ang masyadong serious, at baka tumanda lang tayo nang masyadong mabilis.
Thank you also for the tip you gave me. I learned a lot.
All the best,
Manuel
baka naman genius yung bata, saan ba nag-aaral? honor naman ba? ano pa bang previous accomplishments nya? para yang pag bumibili ka ng 2nd hand na kotse, kung duda ka sa odometer reading, tingnan mo yung driver's seat, steering wheel, shift knob, driver side carpet kung match sa reading.
so kung ganyan kagaling magsulat yang batang yan, san ang dating writings nya? baka dapat eh editor na yan ng school paper nya. (eh baka naman may Palanca na yan)
di ba?
Nagsearch ako sa Google: palanca monching romano
Walang page na lumabas tungkol sa iyo at sa Palanca award. And yet lots of people adore your writing, Monching.
Maayos ang mga blog posts sa CarlOcab.com, Monching, pero wala sa kalingkingan mo ang lebel ng pagsusulat duon. At di i-stir yan, padre. Kaya huwag na tayo maghanapan ng Palanca.
Ang sa akin lang, kung merong gustong bumira dun sa mag-ama dito sa web, eh sana naman maglabas ng higit na pagbabasehan kaysa sa pandududa o mala-bulang detalye lamang. Yung nagpaparatang, siyang magpakita ng prueba, 'ika nga.
At tama na ang maraming paliguy-ligoy pa. Simple lang naman: "Ano ba talaga ang gusto nilang palabasin?" Pwes, ano ngayon ang basehan? Yun lang po.
(For non-Tagalog speakers, here's the translation...)
I searched Google for the phrase palanca monching romano
I didn't find any reference to you winning any Palanca Award. And yet lots of people adore your writing, Monching.
The writing in CarlOcab.com is all right, Monching, but it doesn't quite compare to the level of your writings. And I kid you not, sir. So let's not look for Palanca awards.
As far as I'm concerned, if people want to accuse the father/son online, I hope they would produce a more substantial basis rather than mere suspicions or fuzzy details. As they say, let the accuser show proof.
And let's stop all the wishy-washy talk. It's simple: "What point are they exactly trying to make?" Then, what exactly is the basis? That's it.
Noemi commented in her blog: "Fudged truth means it’s not really the child writing most of the entries especially the more complicated ones e.g. PPC"
(Comments have been closed in the AboutMyRecovery.com blog post.)
I wonder if Noemi was referring to this:
http://www.carlocab.com/ppc-landing-page-guidelines/
At the bottom of that PPC post, you'll find the name of Darin.
In the body of that post, you'll find:
Please take note of the word "my" which references the site of Darin Carter.
If that's the page that Noemi used in comparison with Carl's answer to her question about PPC, then it is unfortunate that the page did not adequately highlight the name of Darin.
And it's even more unfortunate a father and son's reputations have been... Well, you can see it for yourself...
[...] the fact—the doubts are in the open now, questions have been asked about blogging ethics, and quick conclusions have been made. All that can be done now is DAMAGE [...]
[...] Manuel Viloria does his own investigation: Carl Ocab’s Ghostwriter [...]
manuel, kaya walang results ang google sa "monching romano palanca" query mo kasi ibang pangalan ang ginagamit ko sa Palanca, hehe.
actually, wala akong interest sa ethical-blogging-chuchu side neto kundi sa marketing aspect ng issue. given yung gig nung erpats, obvious na spin yung blog nung bata. so kung makausap mo si daddy, pakitanong naman results - PPC, traffic, etc.
salamat.
Hi Monching... Is "Bob Ong" among your set of pseudonyms?
Anyway, experienced marketers will not reveal PPC and traffic information, unless you can derive it from publicly-available documents.
Ayan... see the graph's uptrend in early August? We know whom to thank for that.
[...] I couldn’t write because all I wanted to do was gape at the unfolding of blog entries with regards to the Carl Ocab issue. Needless to say, the Philippine blogosphere has been a captive audience to [...]
[...] Viloria, in his post, “Carl Ocab’s Ghostwriter“: I got in touch with Carl and Alan and asked them who wrote those posts at CarlOcab.com, and [...]
[...] around the Pinoy blogosphere is the recent Top Ten Emerging Influential Blogs of 2007. Just read Manuel Viloria’s post on the matter to get a gist of [...]
[...] comments. And I also chose to vanish *poof* when the Philippine blogging community was abuzz over a kid, misrepresentation, and Malu [...]
This is very interesting. Looks like I missed all these drama!
Reynz, you didn't miss the drama. Such is the life of stories on the web.
hi manuel,
sa akin, wala namang masama kung successful ang mag-ama sa blog endeavors nila. blogging espouses egalitarianism, tama naman, di ba?
nabalitaan ko ito just recently. bibisitahin ko nga isang araw
pwede bang humingi ng tulong? i need to increase blog traffic and earn some. what advice can you give me for a start.
gusto ko na yatang magsulat ng erotica! hahahaha!
Hi Zarah,
I'm finalizing a Problogging Ebook which will be available by October 15. It will contain blog traffic boosting techniques (from the business perspective).
Here's a suggestion for higher blog traffic long-term: Host your blog in a non-free webserver.
It's more flexible, and you will gain access to key information about your site that you won't have if your site is hosted in Blogspot/Blogger. Plus, you will truly own your site.
Just found out this blog by Carl Ocab and am impressed! Good to know some Pinoy kids don't only use the Internet for gaming...
Cheers!
Ian del Carmen
We should be proud, and not being sarcastic. He's Filipino and that's it.
Hi Manuel,
I just read these things about Carl including the yugatech interview with him. Good work for the boy and Filipinos should be proud of him.
It seems though that some people out there can't resist their crabby mentality. Pulling people down without checking facts. Without giving evidence.
SexyCrab attacks without checking facts. She says that the Marcos and Erap plunder are without evidence. That's not true! The Swiss Govt. returned $600M+ of the Marcos loot and the PCGG recovered billions already. The Erap case is closed. The courts convicted him due to overwhelming evidence.
Without evidence? SexyCrab and her crablets should provide evidence before attacking people. Talangka!
Thanks for dropping by, Adrian. Check out Carl's approach online.
i clearly see greening ENVY
If the kid has a ghostwriter, I salute the father and son for thier success on creating blog controversy. The bottom line is this contreversy will simply boost the pay check of the kid.
Maraming lang sigurong naiingit kasi nauna na ang Ocab family to use the marketing phrase "13 yo".
Regardless of the truth behing Ocab kid's ghostwritting, I am simply amazed on thier success.
I will write a blog for my lolo. The title will be "Making Money Online with an 89 year old grandpa".
Sounds great?
Opps. I made a mistake on my website link. This the correct one thanks.
[...] and Blogging Ethics“. Manuel Viloria tried to remove some of the tension on the issue by asking the Ocab father and son about the authorship of the blog. Abe Olandres made his own investigation too. I think this issue taught us that it is definitely [...]
[...] about the young blogger, Carl Ocab. Little did I know, there was a story of controversy from the Pinoy Blogging Community regarding the validity of Carl’s blogging efforts. It turns out Carl dad, Alan Ocab is a [...]
wow. he is a great kid.
Irregardless of what anyone else is saying, I admire Carl Ocab. And I am envious of his success but I don't go around accusing him/them of anything.
I'm a fan with a post dedicated to him in my new blog is the evidence. hehehe.
Thanks, Michelle! I read your Carl Ocab post, and I look forward to hearing about your problogging success in the future.
now.. im disappointed.
I'm neutral
Others really can't accept the hidden talent of a gifted child, others doubt because of jealousy, but others have a perfect intuition that their hypothesis was right
LOL - eto pala yun famous "infamous" discussion on Carl Ocab. Blogosphere naman ito - di bale na na ang nag ba blog ay Manok, kung may maganda namang naipamahagi sa mga readers, ok lang yun.
Its the content that matters to me. Wala ako nun.
If you don't have enough content, don't fret. Just focus more on getting more people to link to your existing content.
This issue has long become a battle. But with Carl being a guest speaker in one of the seminars, I do think he really writes his post.
Even if Carl hires a ghostwritter, there is nothing wrong with it. There's too much things that needs to be done that leveraging on other people thru ghostwriting is smart.
Nevertheless, Carl will still have to examine the ghostwritten post, if any, so it's as good as if he wrote it.
But way to go. You're a really great blogger and needs no ghostwriter.
I received an email coming from Alan Ocab re: "the video is still up!" dated 3/23/10 10:08 PM.
Is Alan Ocab, Carl's father? I don't remember subscribing to Alan.
Yes, the name of Carl's dad is Alan Ocab. I just don't know for sure if Carl's dad and the email sender are one and the same person.